Branding for Indie Authors – Custom Branding Strategy Presentation


Limited-Time Launch Discount! The sale ends June 20.

As a writer, it can be challenging to put on your “business hat” and develop a clear and compelling brand strategy that truly reflects your mission and vision, as well as your unique personality and message.

That’s where I come in. I will ask you about 15 questions about you and your book and from there I will craft a custom brand strategy. With my support, you’ll be able to create a unique and memorable brand that sets you apart from the competition, increases your book’s visibility, and ultimately boosts your sales.

Frequently Bought Together

Marketing for Indie Authors: Custom Marketing Strategy Guide

Limited-Time Launch Discount! 

I will work with you to develop a tailored marketing plan, starting with understanding your target audience and identifying your unique selling proposition, and culminating in a messaging direction that will resonate with your audience. Together, we'll work to ensure that your book stands out in a crowded market and connects with your readers on a deeper level.


I will provide you with a comprehensive branding for indie authors’ presentation that equips you with the essential tools, insights, and strategies to build a powerful author brand, establish meaningful connections with your target audience, and craft impactful stories that deeply resonate with readers on your author journey.

The presentation includes:

  • Mission & Vision
  • Brand Values
  • Target Audience: What We Offer
  • Target Audience Proposition
  • Buyer Personas
  • Buyer Persona Names
  • Buyer Persona Demographics & Key Purchase Drivers
  • Buyer Persona Story
  • Buyer Persona Brands & Media
  • Brand Personality
  • Brand Archetype
  • Brand Tone of Voice
  • Messaging Direction
  • Creative Hook + Brand Manifesto
  • Key Storylines

What’s Delivered

  • Questionnaire: Google Form sent after the purchase
  • A 75+ page PDF copy of the presentation

My Portfolio

Here is a peek at the authors who I have worked with to create a branding and marketing presentation. 

Who This Is For

  • Authors who are at the beginning stages of their author journey, seek clarity and guidance on establishing their brand strategy.
  • Authors looking to define their unique author identity, voice, and style in the competitive publishing landscape.
  • Authors who want to differentiate themselves from other authors and stand out in their genre.
  • Authors who are rebranding or pivoting their writing focus and need assistance in realigning their brand strategy.
  • Authors aiming to build a strong author platform and connect with their target audience effectively.
  • Authors who desire to craft a compelling author brand that resonates with readers and reflects their values and offerings.
  • Authors seeking to make informed decisions about their content and marketing strategies based on a solid brand strategy.
  • Authors who understand the importance of building a consistent and authentic brand image for long-term success.
  • Authors who want to attract a loyal and engaged readership by positioning themselves strategically in the market.
  • Authors who recognize the value of professional guidance and support in developing a powerful brand strategy.

Frequently Asked Questions

What is book branding and why is it important for indie authors?

Book branding is the process of creating a unique and consistent image for your book and author brand. This includes defining your brand values, identifying your target audience, and developing a brand personality and messaging direction. Effective book branding can help you stand out in a crowded market, connect with your readers on a deeper level, and build a loyal following over time.

How does this branding service process work?

The process typically involves a comprehensive questionnaire to gather information about your brand and goals, followed by a personalized presentation outlining my recommendations for branding your book.

Do you offer AfterPay? 

Yes, I do, you can apply for AfterPay here. Once I receive your payment we will begin the process. 

What specific services do you offer for book branding?

My book branding services include clarifying your brand messaging, establishing your brand values, developing your target audience proposition, creating buyer personas, defining your brand personality and archetype, establishing a messaging direction, and developing a creative hook and brand manifesto.

How long does the process take?

The questionnaire shouldn’t take you any longer than 30 minutes to complete. Once I receive your answers, it typically takes 3-4 days to create the presentation.

What kind of results can I expect from book branding?

While results can vary depending on a variety of factors, effective book branding can help you attract more readers, build a stronger brand identity, and achieve your marketing goals over time. By creating a unique and consistent image for your brand and connecting with your readers on a deeper level, you can build a loyal following and grow your author career over time.

Watch the replay of this free webinar on Branding to get a look at how this presentation will benefit you.

About Miss Winn

Hi, I’m Arilia – an author-publisher with a heart for supporting independent authors. I know how challenging it can be to find affordable resources to help you with writing, publishing, branding, and marketing. So here I am to eliminate that stress so you can… Read More.